Studying the Digital Marketing Foundations Program at CICCC can give you numerous advantages due to Canada’s robust educational system. With a diverse and inclusive cultural experience, studying this program also provides access to a thriving industry with ample career opportunities. For those who want to enter the marketing field, this international course is the right choice.
Empower yourself within digital marketing. Learn to strategize, engage, and drive business growth.
Master the Essentials of Dynamic Marketing in the Digital Age!
⏳: 60 hours (3.5 months – Every Saturday – 10am – 2pm
📋: ESL: Academic IELTS 6.5 TOEFL IBT 79-101 TOEIC 850 + Duolingo 120-125
Learn essentials and advanced strategies for effective online growth. Covering wide-ranging topics from fundamentals to lead generation, branding, and audience engagement. Graduates design and execute successful strategies across digital channels, ensuring business growth in the digital era.
- Inbound Marketing – HubSpot
- Intro to Digital Marketing
- Marketing Research
- Building a Digital Marketing Strategy
- Inbound Marketing Strategy
- Content Marketing Strategy
- Lead Generation (Websites and Landing Pages)
- Email Marketing
MEET YOUR INSTRUCTOR
Brigitte Ipuz is a social communicator and marketing management specialist with more than nine years of experience in Digital Marketing in Colombia and Canada, creating digital strategies for social media and websites in governmental offices like Bogotá City Hall and their different offices.
As a UX writer for the National Digital Agency, she created the UX Writing National Guideline for the Ministry of ICT, consolidating the main Campaign for Carpeta Ciudadana Digital.
Now as a Digital Marketing Instructor at CICCC, she helps the students develop marketing knowledge, concepts, and tools to maximize their potential and encourages them to understand the importance of the new digital marketing landscape to help create, distribute, and promote products and services.